Social Media for Business Owners
Don't have the resources to hire a social media manager? Learn how to manage your business' social media accounts the same way a professional manager would.
As a small business owner, you wear all the hats- operations, sales, marketing, product development. Make the social media work a little easier by planning and scheduling your posts ahead of time! Here's what we'll cover:
Section 1: Social Media Strategy
In section one we'll cover content buckets, content calendars, how to get organized before scheduling, and the scheduling platforms I use.
Section 2: Explaining the parts of an Instagram post (and my secret tricks for each!)
In this section we'll go through captions, hashtags, location tags, and user tags. I'm giving you all my secrets on how to hack each of them!
Section 3: How to schedule posts
In section three I'll teach you how to use Planoly and Hootsuite, the two scheduling platforms I use for my social media clients.
Section 4: Taking it to the next level
Finally in section four, we're going to take your social media a step further. Once you have the basics of planning and scheduling, consider adding on a Instagram story strategy, ads, or an influencer program.
Your Instructor
Hey there! I'm Cahner, owner of Cahner's Digital Media. I work with small businesses to grow their social media, create beautiful photos, and increase their overall digital presence.